CHRISTY WRIGHT
Personal Brand
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Christy Wright is a #1 national best-selling author and a Certified Business Coach with a passion for equipping women in all areas of their lives.
Christy has helped thousands of women to successfully start and grow their own businesses by speaking at women's conferences, national business conferences, Fortune 500 companies, and her own sold-out live events. While she was excelling in this niche, she felt the Lord calling her to start talking about her faith more openly and candidly. We had to figure out a way to pivot her content while not confusing her audience.
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Branding Strategy
Brand Execution
Creative Direction
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After the pivot of her platform in 2020, and launch of her new show, Christy successfully moved into the faith and life space. Her show and podcast had millions of minutes consumed and helped her launch into the next phase of her career.
“It’s the small things behind the scenes that no one sees that leads to the big things that everyone wants. ”
Christy Wright
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